Disclosure Done Right: How Honest Affiliates Earn Trust
Devon Okafor · July 2, 2026
Affiliate note: links in this post may earn us a commission at no extra cost to you. How disclosure works.
Affiliate disclosure is not fine print — it is the business model, stated proudly. Here is how honest sites (including this one) tell you they earn, and how to spot the ones that hide it.
What good disclosure looks like
A short sentence near the deal, in plain words: we may earn a commission if you buy through our link, at no extra cost to you. Ours sits at the top of every deals page and inside every review box.
Three hiding tactics to watch for
- Disclosure buried three scrolls below the buy button.
- Ranked lists where the top pick is simply whoever paid most, with no testing notes.
- Countdown timers that reset when you refresh the page.
Why we over-disclose
Trust compounds. A reader who knows exactly how we earn comes back for the next sale — and brings a friend. That is worth more than any single commission, and it is why our picks name the offer type (coupon, cashback, or commission) on every single card.
